Marketing Automation System Course

Marketing automation combines 2 major trends in marketing: the move to web-based leads generation and growth of utilization of automated marketing outreach processes. It is also widely known as Inbound marketing. Marketing Automation is the use of software and technology to aid sales and marketing by automating simple tasks. The technology of marketing automation makes these tasks easier. It helps you find new customers faster, onboard existing customers, increase customer loyalty and improve communication with a high ROI segment. Learn the tricks on building marketing automation solution that is quick to learn, simple to use. This course takes participants through the basic concepts of Marketing automation and covers the principles of lead capture, lead nurture, the different types of automated campaigns, and improving the customer life cycle.


Course duration: 16 Hours/ 2 Days

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